Technology

Our latest views on what is happening in enterprise technology

Unlocking the potential of your channel is your biggest opportunity, and your biggest challenge. There are too many partners, too much content, and just too much administration. Your channel success is at the heart of everything we do. We work with 100s of partners across all solutions. Whether you are building co-marketing programs, increasing channel partner participation, or refining channel execution, we can help you deliver your programs smartly and quickly with insights, messaging, content, and project management.

Maximize the impact
of your channel

Develop strong
joint value propositions

Bring the unique story to life in a sea of sameness and drive more wins and better co-selling outcomes.

Onboard and deliver value quickly

Enable partners to get on-boarded on the programme, go-to-market with confidence, and become transactional quickly.

Get more value from
co-marketing

Run stronger co-marketing and co-selling programs with end-to-end support, right from messaging, to creative development, to project management.

Our channel marketing services

We can help you unlock the enormous value of your partner ecosystem by enabling the channel, accelerating pipeline, and elevating your programs

To-partner

Recruiting partners and increasing share of voice and revenue in a multi-vendor environment

To-partner value proposition
Playbooks
Incentive programs

Joint positioning and messaging

Solution and service messaging, rooted in end-customer value and differentiated from others

Persona and ideal customer profile development
Product value proposition
Competitive analysis

Joint GTM and co-selling activation

Building foundational packages to accelerate go-to-market and land customer and co-selling engagements

Market place solution development
Joint GTM strategy
Co-selling enablement
Partner battlecard for co-selling

Partner GTM toolkit

Building ready-to-customize sales and marketing assets to effectively scale partner GTM efforts

Customer pitch deck
Proposal
Sales guide
Video
Landing page template

Joint demand generation

Delivering scalable programs with a single partner, few partners or with a long-tail of partners

Custom managed demand generation campaigns
Packaged digital campaigns
Program management

Joint ABM campaign

Bringing together insights, creativity, and content to win A-list accounts

Account insights
Sales, marketing, and channel alignment
Program management
1:1 and 1:few execution

Featured Works

Azure Databricks
Databricks Partner Solution Development
Know More
Azure Databricks
Databricks Partner Solution Development
Know More
Azure Databricks
Databricks Partner Solution Development
Know More

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Connect with Us

We bring technology products and services to life with customized strategy, effective storytelling and targeted marketing programs. Whether it’s service quality or delivery efficiency, we bring our ability at scale to companies ranging from a startup to Fortune 50.

Connect with Us

CONTACTS

Inquires
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Careers
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